How to Build Links to Your Websites: Social Bookmarking & Web 2.0 SEO

Posted on by in SEO & Link Building


This is part two of my special series called "How to Build Backlinks for Your Websites". Today we are going to talk about social bookmarking and web 2.0 sites. 
Social Bookmarking 

Let's first discuss social bookmarking. Social bookmarking is a way for Internet users to organize, store, maintain and look for bookmarks of useful resources online. It is not like file sharing where the actual resources are shared. With social bookmarking, just the bookmarks that reference the resources are shared. It is basically like everyone sharing their web browser favorites with other like minded people.
As search engine marketers, we can use social bookmarking to advance our link building efforts. The more we get our websites bookmarked, the more backlinks we have to our sites. 
I personally use software like Bookmarking Demon to get this done. This type of software allows you to create accounts at bookmarking sites then share your websites into the system. 
The goal is to get your site bookmarked by many different users using your primary keywords if possible. 
Web 2.0 Sites

Web 2.0 sites are basically websites that allow you to create accounts or blogs where you can share information. Examples of popular web 2.0 sites include Squidoo, Hubpages, Weebly, WordPress, Blogger plus many others.
To use web 2.0 sites for backlinking, you simply create accounts at the various sites and add articles or other type of content to them and link back to your website. 
To save time, I typically use The Best Spinner to spin one article and create unique versions for each web 2.0 site. Then I will cross link the web 2.0 sites between each other and link into my main site. This creates a "link wheel" effect.
In summary, web 2.0 and social bookmarking are two very powerful link building techniques to add to your SEO efforts. 

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